Case study - Sport Depot
SPORT DEPOT, a key player in the European sports industry under SPORT 2000 International, brings top-tier sports and lifestyle brands to its 3600+ outlets across 20 countries.
1
Products
Sport Depot offers a diverse range of high-quality sports and lifestyle products, featuring leading brands like adidas, Nike, Puma, Reebok, and more to meet the needs of active individuals and enthusiasts.
2
Customers
Sport Depot’s customers are enthusiasts and active individuals seeking a curated selection of top-tier sports products and lifestyle brands.
3
Key Objectives
Sport Depot aims to provide personalized communication with its customers. They want to engage with their clients, providing personalized offers that fit exactly their needs.
4
Sport Depot implemented
Product recommendations;
Email personalizations;
Promotional banners;
Analytics;
Achieved results
25.2%
Open rate from manual campaigns
39.7%
Click rate from manual campaigns
5.7%
Conversion rate from campaigns
30%
Conversion rate from recommenders
Key Metrics
