What are the Product Trends? #

Deep analysis of the performance of your products and items you sell is important. Keeping track of each individual product can be daunting and time-consuming task, especially if you have a huge inventory to go through.

We know these struggles, which is why we developed the Product Trends for you.

With the data we gather for the user behaviour, sales and also interactions with your products, we put the products in different categories based on their performance. With this power at your fingertips, you can make educated decisions based on the real-life data and performance of your products and make necessary changes (if such are needed).

Now, let’s dive and see the different categories we have.

Where can I find the Product Trends? #

All you need to do is open the Releva Admin panel, expand Analytics and you will find Product Trends from its options as shown on the image down below:

Product Trend categories #

Down below, you will find all of the different categories we put products in based on their performance and interaction they’re receiving alongside with a brief description.

1. View-Boosting Categories – Discover the categories that have attracted the most product views, indicating their trending status among users.
2. Top-Choice Categories – Explore the categories with the highest number of purchases, showcasing the most preferred choices among customers.
3. Revenue Champions – Discover the products that have generated the most revenue, reflecting their popularity and success in driving sales.
4. Customer Favourites – Explore the best-selling products that have won the hearts of our clients, indicating their trust and satisfaction.
5. Discounted Winners – Explore products that have seen success thanks to discounts, reflecting their popularity among purchasers.
6. Window Shopper’s Standouts – Discover products that have garnered significant views without being added to carts, showcasing their attraction to users.
7. Unpopular Picks – Discover products that haven’t been purchased yet but have garnered attention through views.
8. Abandoned Gems – See products that shoppers have shown interest in by adding them to the cart but haven’t gone on to purchase.
9. Missed Opportunities – Explore highly viewed products that were unfortunately out of stock at the time, indicating potential unmet demand.
10. Search-Driven Stars – Explore products that have gained visibility thanks to referrals from search engines, such as Google.
11. Social Buzz Collection – Check out products that are generating buzz on social media platforms, like Facebook referrals, drawing attention and views.