Research from real orders, for your next plan.
Each paper uses orders and visits from online stores that use Releva. Stores are described, never named, and every number says what was measured and when.
- Same stores compared year on year
- Shares and indexes, never store revenue
- Free to read with a work email
Read the research
The Black Friday Report 2026
Black Friday in the EU lasts a month. Two years of orders from the same online stores in Bulgaria, Romania and Greece, plus Asia: when shoppers start, when they buy and what to send.
Read the white paper →Bulgaria, Romania and GreeceThe Email Benchmark Report 2026
Nearly half of email revenue comes from the emails shoppers trigger. Weekly data from the same online stores in Bulgaria, Romania and Greece, April 2025 to August 2026.
Read the white paper →BulgariaThe Viber Report 2026
Shoppers read Viber five times as often as email, and at the median store a Viber message was credited with eight times the orders. Two years of messages and orders from online stores in Bulgaria.
Read the white paper →BulgariaThe Meta Ads Report 2026
Stores credit Meta with about a quarter of their orders, and Meta's own reports count more than twice as many. Two years of Meta ad accounts set against the stores' own orders in the months their tracking worked, from online stores in Bulgaria.
Read the white paper →The numbers, once a month
What the stores on Releva saw last month: Viber against email, email benchmarks, Meta ads, the season. Shares and ratios you can compare with your store, one email a month, no sales pitch.
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See which of last week's visitors you missed
Thirty minutes, with your store and ad accounts open. Then 30 days free. A holdout group decides: if the agent doesn't add orders in 30 days, you don't pay.
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