Your flows only reach the shoppers your email tool already knows.
Releva sees every visitor and builds each message for one person, with loyalty and feedback on the same profile.
- Keep Klaviyo, move one flow
- Live the same day on Shopify and plug-ins
- Every attributed order opens in your store
Five problems most retention teams know
| The problem | What Releva does |
|---|---|
| Every email carries the same product block. | Products picked per recipient, send by send. |
| Client-side tracking misses most abandoners. | Every visit is captured server-side, so the same trigger fires for shoppers your tool could not see. |
| Bulk sends get opened less every month. | Flows fire on intent: browse, cart, search, a price drop or back in stock. |
| NPS scores wait for someone to read them. | Scores land on the profile, and low scores go to your team by webhook. |
| Nothing rewards a second order. | Points, vouchers and a personal loyalty page. |
Measured in the store's own orders
Each result states the comparison and the period.
revenue on the same abandoned-browse flow against the previous email tool, in a matched month in June and July 2026, with no added discounts.
Read the case study →Womenswear brand · Shopify+96%revenue per recipient in week one of a controlled A/B test, against a replica of Klaviyo's logic.
Read the case study →Womenswear brand · Shopify2.5-3×the 60-day repeat rate for first-time buyers who clicked a recommendation, compared with those who did not, in monthly cohorts from April to June 2026.
Read the case study →Each email is built for the person who gets it.
For every recipient and every send, the agent picks the products: their next basket, what others bought with their last item, or pieces in their size.
The same memory runs your site, so the email follows what they did there.
How retention works →


The trail runner in 38 is in stock again.
09:31 · bought 09:48
Points and answers shape the next message.
Points, vouchers, NPS scores and form answers sit on the same profile as browsing and orders. Journeys branch on them, and emails can show each customer's points. Points come from spend and actions, vouchers from your own coupon codes, and Typeform-style forms and NPS go out by email, push, SMS or Viber.
See loyalty and forms →Keep Klaviyo. Move one flow.
Klaviyo is your CRM. Releva is your sales agent.
Install
Add the Shopify app or plug-in and go live the same day. Other platforms take 3 to 5 business days.
Move one flow
Start with abandoned browse. Klaviyo keeps your campaigns and newsletters.
Compare a month
Read both flows in your own store orders, over matched months.
Decide
Keep both, or move more flows when the numbers say so.
Where this has run
Cart emails earned 31 times a newsletter, per send
The cart email goes out on its own when a shopper leaves a cart, and per send it earns far more than a broadcast.
Read the use case →Use caseThree times the shoppers on the same email flow
For Shopify brands on Klaviyo: start with one flow, reach every shopper who abandoned, and let each email pick its own products.
Read the use case →Questions from retention marketers
What does Releva do for retention marketers?
It reaches shoppers your email tool hasn't identified yet and picks the product for each recipient. It sends on email, push, SMS, Viber and WhatsApp from one journey builder, with loyalty points and forms on the same profile.
What is a good Klaviyo alternative for personalization?
You may not need one. Klaviyo is your CRM. Releva is your sales agent. Keep Klaviyo for campaigns and newsletters, move one flow, often abandoned browse, to Releva for a month, and compare the two in your own orders.
Why does the same flow reach more shoppers?
Releva captures every visit server-side. At one Shopify brand, the same trigger went from 1,077 emails with its previous tool to 3,177 with Releva, in a matched month in June and July 2026.
How is Releva different from Omnisend, Brevo or Yespo?
Omnisend, Brevo and Yespo are marketing automation platforms for email, SMS and other channels. Releva starts from the website: it acts on every visitor from the first page view and ranks search and products for them. The same profile picks the product and channel for every message, toward your goal.
How does Releva count an order?
An order counts if the buyer opened a message within one day or clicked within seven, and a site click counts for one day. You can download every attributed order.
Can we run loyalty and NPS in Releva?
Yes, on the same profile as your flows. If you already run a loyalty tool, Releva can work alongside it.

Put your flow's send count next to your visitor count.
The gap is what your email tool never sees. Thirty minutes, with your store open.
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