What is a conversion lift worth in your store?
Type your visitors, conversion rate, order value and margin, choose a lift, and see the orders and profit it would add. The calculator promises nothing; the lifts measured in real stores are listed under it.
- Runs in your browser, nothing is sent
- Any lift you want to test
- Measured lifts from controlled tests, with links
What is one more percent of conversion worth in your store?
Type your numbers. The calculator does the arithmetic for any lift you choose; it promises nothing. The lifts measured in real stores are listed under the result, with their case studies.
Amounts are in your currency, whatever you typed. Lifts measured in real stores, each in its own context: +96% revenue per email recipient in a controlled A/B test (womenswear, Shopify); 2.3× add-to-carts per visitor in a 50/50 A/B test (kitchen appliances, Malaysia); +40% conversion per visitor in 22 days (motorbike marketplace). Your lift is measured the same way: a holdout group in your own orders.

See which of last week's visitors you missed
Thirty minutes, with your store and ad accounts open. Then 30 days free. A holdout group decides: if the agent doesn't add orders in 30 days, you don't pay.
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